8 Reasons Why Videography Should Be Central to Your Marketing Strategy: Part 1

In today's digital age, your website is often the first point of contact potential customers have with your business. Making a lasting impression and standing out from the competition is crucial. One of the most effective ways to achieve this is through professional video production. Let's explore how high-quality videos can help you maximize your audience, build trust, and clarify your message in a crowded marketplace.

Harnessing the Power of Video Marketing: Transforming Local Businesses in Albuquerque

Calculating the lifetime value of a client gives you a framework for knowing how much you should be willing to spend to acquire one. Here is an equation you can use. For Example if the average sale for a company was $100 and the average number of trans-actions that customer spent each year was 3 and that customer stayed with the company was 5 years, the LVT would be $100 x 3 x 5 = $1500. If the gross profit margin for that client was 50%, the Customer lifetime value would be $1,500 x 50% = $750. Knowing that a client is worth $750 will give you an idea of how much you would be willing to spend to acquire that client. Knowing these numbers will help you make better advertising decisions. If you would like to book a call with me to brainstorm on some ideas to make your ad budget work for you. Book a free discussion call with Paul Jew.

Welcome to Moji Cinema: Albuquerque’s Premier Video Production Company

 Moji Cinema  is Albuquerque’s premiere video strategy and production company . We propel your business or non-profit to thrive with powerful video marketing and strategy solutions. We have created a wide variety of videos for local, family-owned businesses, including Bobby J’s Yamaha, Burritos Alinstante, and The St. James Tea Room. As well as local non-profits such as the Carrie Tingley Hospital Foundation and A Peaceful Habitation. We have also had the opportunity to tell several national including The Wok Shop, Abiah, and Adora Community, and international (Raja Remigius Kanagarajah) stories as well. Preserving and sharing powerful, meaningful stories is our passion. Visit us at https://www.mojicinema.com/ for video production services.

One of our team members sent us a link to this very entertaining but very informative viral video:

In this podcast episode, join me, Paul Jew, as I delve into the journey that led me from a professional photography background to the realm of video production. Embarking on this path, I founded Moji Studios back in the early 2000s, eventually pivoting towards video production about a decade ago. Along this transformative journey, I discovered a profound passion for storytelling, reveling in the art of crafting compelling narratives through video content for both companies and nonprofits alike. My focus primarily revolves around championing locally owned businesses in the vibrant community of Albuquerque. Through an initiative I spearheaded called ABQ Iconic, I've made it my mission to illuminate the narratives of these businesses, bringing their stories to life through the power of video. In the realm of marketing, I've adopted a multifaceted approach, leveraging platforms like Facebook, LinkedIn, and YouTube, alongside strategic email campaigns. However, what truly sets our marketing strategy apart is our integration of cutting-edge artificial intelligence tools. These tools enable us to meticulously craft audience personas for our clients, empowering us to tailor our content and campaigns with unparalleled precision. Throughout our conversation, I delve into the transformative impact of these AI tools on our marketing strategies. From generating comprehensive reports to boosting conversion rates, these tools have proven to be invaluable assets in our arsenal. In today's digital landscape, capturing and retaining attention is paramount. I discuss how our company is at the forefront of crafting content that not only captivates but also "hijacks" attention in an age of endless distractions. Yet, despite the undeniable benefits, I acknowledge the challenges we face in convincing clients of the importance of consistent content creation. Educating them about the long-term value of ongoing marketing efforts is key, and it's a task we undertake with zeal and determination. Ultimately, our approach at Moji Cinema is rooted in delivering tangible results and a robust return on investment for our clients. Join me as I unpack the nuances of our journey and the strategies that drive our success in the dynamic world of video production and marketing. https://www.creativesgrabcoffee.com/ https://www.lapseproductions.com/

Jeremy Steckler of the Apartment Guide asked for our feedback on best places to go in Albuquerque. Here is a link to the article.

In Albuquerque's competitive landscape, crafting a compelling fundraising message can be the key to garnering support for your cause. The right video can evoke emotions and motivate action like no other medium. Crafting a compelling fundraising message for your video requires a delicate balance of storytelling prowess and strategic communication, enabling you to connect deeply with your audience and drive meaningful contributions toward your cause. In this blog, we'll explore the art of shaping a resonant narrative that not only captures attention but also encourages support for your mission.